Who We Serve
SEO & AI Search for Roofers
Keep Your Crews Booked
3.4x
More roof inspections booked
Roofing companies we work with book 3.4x more inspections within 90 days, once homeowners start finding them first on Google, Maps and AI tools.
$310K
In new replacement jobs
That is the average value of new roof replacements our roofing clients booked from search within 6 months of starting with us.
65%
Of new leads are full replacements
You get the big jobs, not just quick patch-ups. We target the searches homeowners make when they need a new roof, so your crews spend less time on small repair calls.
The best brands choose mmore
Homeowners call the roofers they find first
A new roof is one of the biggest bills a homeowner pays, so they research before they pick up the phone. They search “roofers near me” on Google, compare ratings and project photos on Google Maps, and more often ask ChatGPT or Perplexity something like “who is the most trusted roofing company in Edmonton?” The companies at the top get the inspection requests.
We put your company there. Local SEO lifts you into the map pack and local results for every service and area you cover, and local AI visibility gets you named in AI answers. We’re based in Calgary and work with roofing companies across Alberta, the rest of Canada and the US.
- Local SEO for roofers
- Google Business Profile optimization
- Review and project photo strategy
- Pages for every roofing service
- Service area pages
- Local AI visibility tracking
our services
Local SEO and AI Visibility for Roofing Companies
Homeowners check several places before they choose a roofer. We make sure your company comes out on top in each one.
Competitor Research
& Reviews
Service Area Pages
(AEO & GEO)
Competitor Research
Find the searches that bring in roofing jobs
We map what homeowners type when they need you: “roofers near me”, “roof replacement Calgary”, “roof repair Edmonton”, “metal roofing cost”, “emergency roof leak repair”. We also check which roofers AI tools recommend for those same questions.
Next we look at who holds those spots today and why. You get a plan ranked by job value and how fast each search can be won, so full replacements and premium materials come first, ahead of small repair calls.
& Reviews
Show up first on Google Maps
When someone searches for a roofer, the map pack takes most of the calls. We set up your Google Business Profile with the right categories, services, service areas, project photos and regular posts, and keep your business details consistent on directories like HomeStars, Houzz and the BBB.
Then we give your crews an easy way to ask happy customers for a review, ideally with a photo of the finished roof. Fresh, detailed reviews push you up the map and give homeowners the confidence to book.
Service Area Pages
Turn website visits into inspection requests
We fix technical issues, speed up your site on phones and build a clear page for each service: roof replacement, repairs, inspections, metal and flat roofs, gutters and insurance claim work. Every page answers what homeowners want to know, like materials, warranties, timelines and cost ranges.
Service area pages help you rank in every town you cover, not just your home base. Click-to-call, quick quote forms and before-and-after galleries turn more of those visits into booked inspections.
(AEO & GEO)
AEO & GEO: Local AI Visibility for Roofers
Homeowners now ask Google’s AI Overviews, Gemini or Claude questions like “which roofing company in Vancouver offers the best warranty?” and contact the companies named in the answer. Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) help your company become one of those names.
We structure your services, materials, warranties and service areas so AI tools can read them, get your company mentioned on trusted home improvement and local news sites, and clean up old or wrong details. Each month we test the questions homeowners ask AI in your area and fix the gaps where another roofer is named instead.
mmore
Made for roofing contractors
Win the big jobs, not just the quick fixes
A small leak repair pays the bills, but full replacements, metal roofs and commercial contracts are what grow a roofing company.
We aim your search presence at the high-value work you want, so more of your inspections turn into full roof jobs with real margins.
One crew or a growing company
We build a setup that fits the size of your business and the area you cover.
Own your home market
Rank for the roofing searches people make where you work, whether that's a Calgary suburb, a town outside Edmonton or a US metro.
Cover every service area
Each branch or region gets its own pages and Google Business Profile, with reporting for every location.
Lead with your specialty
Residential, commercial, metal, flat roofs or exteriors: we make your strongest service easy to find on Google and in AI answers.
our process
How We Put Your Roofing Company on Top
No jargon and no guesswork. We learn your business, show you exactly where homeowners are picking other roofers, and fix what costs you the most jobs first. Every month you see what we did and the inspections it brought in.
Service area audit
The services you sell, the areas you cover, your best jobs and where your leads come from now.
Search visibility check
Where you rank on Google Maps, local search and AI answers next to the roofers winning jobs in your area.
90-day roadmap
Fast wins to book more inspections this season, plus the long-term work that keeps leads coming all year.
Execution & reports
We do the work and report on calls, quote requests and booked inspections from Google and AI search.
Case studies
“We were stuck on page 2, and Dmytro and his team got us to #1 for all our top high-volume, high-quality keywords in just a few months. His SEO work has been incredible – by far the best we’ve ever had. Highly recommend!”
Liam Sunstrum
FAQ
Roofing SEO:
What Contractors Ask Us
Straight answers for roofing company owners:
Referrals and signs still help, but most homeowners search online before they call anyone, even after a neighbour recommends you. If another roofer looks more trusted on Google, you lose the job before the first call. Local SEO keeps you visible when it counts.
Most roofing clients see more inspection requests within 90 days, once their Google Business Profile, reviews and key service pages are in shape. Rankings and replacement leads keep building over the following months.
Yes. We build in-depth pages for replacements, metal roofing and commercial work, and target the searches homeowners make while comparing options, like cost, materials and warranties. That’s why 65% of new leads for our roofing clients are full replacements.
We plan around it. Winter is a good time to build pages and reviews so you’re ranking before spring, and we push inspection, repair and emergency leak searches when replacement demand dips. When a big storm rolls through, your repair pages are already in place.
It means your company gets named when homeowners ask AI tools like ChatGPT or Perplexity for a local recommendation, such as “reliable roofer for a metal roof in Lethbridge”. AI tools lean on reviews, consistent listings and clear service details, so local SEO and local AI visibility support each other.
AEO (Answer Engine Optimization) gets your content picked as the direct answer in Google’s AI Overviews and featured snippets. GEO (Generative Engine Optimization) gets your company recommended by AI assistants like Claude and Gemini. Both depend on a strong local SEO foundation.
Yes. We work with roofers across Canada and the US, from owner-operators with one crew to multi-branch companies.
Each month you get a clear report: map pack rankings, calls, quote requests and booked inspections from Google and AI search, plus which services and areas brought them in.
